Introducing Avid Ada
Avid Ada is the digital assistant that provides support to make your workflow more efficient and bolster your creative process. A potent combination of human inspiration and artificial intelligence, Avid Ada elevates the creative process by taking care of redundant tasks so that you can focus on content creation and delivery.
The underlying technology and strategic approach
to AI through our solutions is:
Powerful
Processes, analyzes
and learns from vast
amounts of data
to make predictions
or decisions.
Intelligent
Autonomously
performs tasks and makes decisions derived from its complex underlying algorithms and computational capabilities.
Results-driven
Works to solve
problems or deliver
outcomes to increase
efficiencies.
Empowering
Automates redundant activities to provide more time for creative or strategic endeavors.
Guiding
Shares knowledge
through advanced
discovery in response
to inquiries and
learning.
A Foundation for Innovation
For nearly a decade, Avid has focused on AI-driven capabilities, constantly advancing its solutions through innovation. The Avid research and development team studies how to best leverage emerging technologies to support editors, journalists, musicians, producers, and other content creators.
See it in Action
AI creates an explosive number of possibilities. Here are examples of where our experimentation has taken us and will support your efforts soon.
BUY IT TODAY
Elevate creativity and simplify bringing your ideas to life. Through the power of AI, we enable creatives to eliminate the mundane and focus on the quality of content.
Events & Resources
AI - The Human-in-the-Loop
Decisions about AI's role in journalism could shape the industry for generations, says BBC Tech Forecasting Chief Laura Ellis. In the latest episode of Making the Media podcast, host Craig Wilson chats with Laura about her BBC role and how AI and machine learning are revolutionizing content creation.
Avid’s Guide for Responsible Use of AI
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