Drive Growth with Media Asset Management

Discover why top industry leaders are investing in MAM

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Drive Growth with Media Asset Management
Discover why top industry leaders are investing in MAM

In today’s highly competitive industry, you need to produce and distribute content across multiple channels, devices, and geographies. Unfortunately, content production and broadcasting infrastructures often lack the capabilities needed for end-to-end multi-platform asset monetization.

To help you address these issues, Avid partnered with market-leading research firm Ovum to survey 125 global industry leaders across 21 countries. Our A Content Everywhere Game Plan research report explains how MAM technology can help your organization succeed. 

  • Discover why 50% of executives plan to increase MAM spending over the next five years
  • Learn how top media organizations are reducing multi-platform distribution costs 19-20%
  • Understand why 82% see MAM delivering more than 10% ROI

Download the Ovum research report now. 

Download Now

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